The idea has been brought up that the kneeling during the national anthem was the causing the National Football owners a loss in viewership….
A few of those owners have been quietly expressing frustration with the continuing of the action by their players…
But the Wall Street Journal is out with different reason for a decline in people watching NFL games…
Too much product ….
Media executives are rallying around an explanation for the National Football League’s declining TV ratings: too much football available in too many places.
Total NFL ratings through the first seven weeks have declined 5% compared with last year and about 15% versus the same stretch in 2015, which was a very strong season for the league.
The league’s aggressive media strategy in recent years has led to a flurry of new offerings: an increase of Thursday night games; games available on Verizon mobile phones and Amazon’s streaming service; highlights on the NFL-owned cable channel RedZone and social-media platforms; and full-game replays on an NFL subscription service called GamePass.
The fear among TV executives is that this has backfired, devaluing the programming.
“I think there’s a question mark for the NFL, which is just to think hard about how they are licensing,”…